Posted by The Happy Tutor
In missed call marketing the spammer calls your cell phone for a split second then hangs up. The spammer's number shows up on your phone and you call back - gotcha! Here's adverblog's admiring response.
Spam is always very annoying especially if now it expands from your mailbox to your mobile phone. However, looking at the "Missed call marketing" practice, I'm impressed by the spammers' creativity in coming up with such a great idea which taps into the strongly emotional relationship people have with their mobile phone. How many people get excited/worried/surprised/curious by a missed call from an unknown number? I love these new spammers who studied the sociology of the mobile phone :-)
Excuse me, my phone is ringing.